Printed Marketing Materials Archives

Proof Perfection – Beyond Spell Check

I have seen many clients give their pre-production proof a cursory glance and declare it approved. Waiting until it has been printed to give it the necessary attention is too late, and you may end up having to reprint your entire job. It is your responsibility, as the consumer, to make sure your product is…

10 Essential Tips for Do It Yourself Graphic Design for Printing

Resolution examples for graphic design for printing

One of the things we hear from new clients is how disappointed they were with previous print jobs that looked vastly different in person than they did when they got a proof on their computer screen. Graphic design for printing is different than designing for your website or screen sharing. How can you make sure…

Do You Need a Business Card in the Digital Age?

As a printer who has been in the industry for more than 35 years, I frequently get asked for my opinion on the need for printing in the 21st century. In recent years, I am asked if people are still using business cards? The answer is yes! While letterhead has dropped in popularity, business cards…